NAMM 2018 was even bigger than last year, yet much more manageable. The brand new ACC (Anaheim Convention Center) North building housed most of the high tech and pro audio stuff, allowing guitars and related products to be centralized in one area on the main floor of the original building. NAMM further reduced the spread by offering the new boutique manufacturers—previously relegated to downstairs Hall E—smaller, more affordable booths in the main guitar product ghetto. Thus, I was able to cover the show in two relaxed, rather than three grueling, days.
The new AAC North building