No fancy playing or video, just a comprehensive and clear look at an amazing new looper from Chase Bliss and Knobs. And I do mean comprehensive. This thing is full of enough bells and whistles for two or three pedals.
NAMM 2018 was even bigger than last year, yet much more manageable. The brand new ACC (Anaheim Convention Center) North building housed most of the high tech and pro audio stuff, allowing guitars and related products to be centralized in one area on the main floor of the original building. NAMM further reduced the spread by offering the new boutique manufacturers—previously relegated to downstairs Hall E—smaller, more affordable booths in the main guitar product ghetto. Thus, I was able to cover the show in two relaxed, rather than three grueling, days.
The new AAC North building
This year’s winter NAMM was INSANE! Thursday was as crowded as a typical Saturday and it escalated from there. The noise floor was non-stop jet-engine level. I came home with ears ringing and NAMMthrax. Was it worth it? You bet. Three full days was barely enough to cover all the cool stuff. It opened with a terrific concert band doing a modern composition that incorporated either recorded or live recitations from young people (I couldn’t see from my vantage point) about the difficulties of growing up. This boded well for a forward-thinking show and, in fact, there were ample examples of manufacturers leaving the traditional behind to explore new territory.
Other than the upward trajectory of the business evidenced by the crowd, the only trend I noticed was the invasion of the pedal market by Greece and Brazil. As usual, NAMM often stands for “Not Available, Maybe May,” so stay tuned to the manufactures’ sites and guitarmoderne.com for updates, and, if you would like to hear me talk about this year’s winter NAMM, check out Matt Wakeling’s Guitar Speak podcast featuring yours truly.
The good news is that NAMM keeps growing. The better news is that the amount of gear, well, geared to the modern guitarist is growing as well. This year, Anaheim featured a plethora of pedals that made new and glorious noises, a far cry from your standard Tube Screamer and Klon clones (though there were some great versions of the latter from J. Rockett). Also in evidence were unique guitars that managed to look both modern and retro. Hall E, always the land of new ideas good and bad, this time served up some really good ones.
The only bad news was how difficult it was for my one-man show to cover even the equipment of interest to Guitar Moderne readers. Premier Guitar and Guitar Player offer access to much of what I missed, but here is what I found to be the best of the rest.
Nick Reinhart shows what you can do with some Red Panda pedals and a Line 6 DL-4. Check out the color coordinated strap, sneakers and pedal. The man is talented and stylin’.
Pedals were rampant at Summer NAMM 2015. Symbolic of this trend was the giant, fully functional Cusack Reverb pedal. Yes, you had to manhandle that huge footswitch to turn it on.